Bachelor’s Degree in 
General Business

There are many paths to a business career. If you’re ready to discover yours, getting a Bachelor’s Degree in General Business is the first step.

With a Bachelor’s in Business Administration (BBA) from Monroe, you’ll gain a broad knowledge of the business world while building a custom, interdisciplinary curriculum tailored to your individual goals. From health services to hospitality to information technology, every industry needs qualified professionals who understand their business from every angle. 

At our School of Business and Accounting, you can develop the skills you’ll need to succeed in your chosen field. Our General Business program is fully accredited by the Accreditation Council for Business Schools and Programs (ACBSP), a guarantee of the highest standards of business education. 

Read on to discover what you can do with a General Business degree — and what it can do for you. 

Find Out About Our Online General Business Bachelor's Degree

A bachelor’s degree of any kind increases your marketability in the workforce by roughly 43% over a high school diploma alone. And jobs for General Business majors are also on the rise. Financial analyst positions are on track to grow by 9% in the coming years, while jobs for marketing managers could increase by up to 10% — which is twice the average rate for all occupations in the U.S.

With a BBA in General Business, you’ll be ready to take advantage of that growth. No matter where your career path takes you, you’ll have a solid set of business skills that will serve you in any industry. 

Applicants to the General Business program must submit: 

• Either a high school graduation credential or high school equivalency diploma, or a recognized college associate degree or higher as listed in the transfer admissions policy.
• A completed application for admission, as well as a personal statement or essay.

Applicants may also participate in an optional pre-admission interview.

Learn more about how to apply to Monroe University.

How Much Does a Bachelor’s Degree in General Business Cost? 

For years, Monroe has made U.S. News and World Report’s list of Best Value Schools among Regional Universities North. There’s a good reason for that — several, in fact. 

We offer affordable tuition and fees; manageable payment plans; and a financial aid office that will work with you from the day you apply to help secure you the maximum possible aid package. You and your dedicated financial aid counselor will find every grant, scholarship, and loan for which you’re eligible. 

We even have a Corporate Partnership program with over 400 organizations looking to invest in their employees’ education. If you work for one of them, you could qualify for a grant that covers up to 20% of your tuition costs.

Learn more about financial aid opportunities.

As you work toward your bachelor’s degree, your chosen area of specialization will help you discover where you want to take your career. Once you graduate, you’ll be able to take on any number of positions — and across any number of industries. Jobs you can get with a General Business degree include: 

• Marketing Manager
• Human Resources Manager
• Business Analyst
• Financial analyst
• Office Administrator
• Market Research Associate
• Banker

Whichever path you choose, you’ll have the confidence, and the skills, to keep growing your career. 

General Business majors have the option to start their professional experience early, by taking an internship in their chosen area of concentration. With an internship, you’ll be able to put what you’ve learned to the test, and at the same time build a professional network that will be there when you graduate. Recent internship placements for General Business students have included: 

• Residence Inn by Marriott
• Jacobi Medical Center
• Garito Manor Senior Residence
• Alice’s Tea Cup
• JB Cruises 
• Core Services Group

Students can also join some of the many clubs and organizations right on campus, including: 

• The Delta Mu Delta International Honor Society in Business — Every year, Delta Mu Delta offers several scholarships for students in member chapters. The society also brings together students and alumni across the country with peer-to-peer networking opportunities.
• The National Association of Black Accountants, Inc. (NABA) — With an online career center, Regional Student Conferences, and more, NABA connects Black business students with a nationwide support network. (Monroe’s NABA chapter is also the three-time winner of the NABA New York Fall Case Study competition, hosted by Deloitte.) 
• The Association of Latino Professionals for America (ALPFA) — ALPFA supports Latino students through workshops, scholarship opportunities, and internship opportunities with hundreds of Fortune 1000 companies. 
• Monroe's Center for Entrepreneurial Excellence 

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